Passion: It Requires Intention

C1X Customer of One Experience

Whatever it is that drives you, being service oriented is a mind-set, a whatever it takes, can do attitude. This is your CHOICE, but it takes intention. “Yes, I can do that.” “Whatever it takes.” “I’ll make it happen.” When your customers hear these words, they trust that you are an advocate for them. They…

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Customer Expectations

C1X Customer of One Experience

A new vendor partner I was onboarding recently asked what my customers expect of me and my partners. I replied….. My customers have come to expect: I will treat them like they’re the only client I have. I will be tenacious when it comes to their needs and best interests. I will be proactive and…

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Maximizing Profits: The Power of Referrals

A referral is the best advertising and great way to be recognized for providing an exceptional customer experience.  But if you want to maximize profits, here is why getting a referral is so much more than recognition.  A referral increases your revenue while lowering your Sales, General, and Administrative expenses (SG&A). Increased profitability!  Have you…

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Customer Interactions a Matter of Deposits and Withdrawals

Remember “back in the day” when we used check book registers to write in the deposits and withdrawals made to our bank accounts?  Today, we still note those transactions, though they are recorded electronically rather than in written form. Try thinking of your customer relationships like a bank account.  Let’s call them C1X Accounts.  Every…

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Exceptional Customer Experience

Perhaps you are a subscriber, as I am, to a neighborhood social media platform. On Nextdoor.com, you will find opinions, requests for information, items to buy or sell, recommendations, complaints, and most of the other things you expect to read on social media. A few days ago, I received a Nextdoor post recommending a Wild…

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Are Your Customers Going Elsewhere?

C1X Customer of One Experience

Look at the organizations you engage, whether B2B or B2C.  Is it surprising that those companies who are winning are putting their customers first, have the best profits and the happiest shareholders? They are accelerating volume and revenue while maximizing customer satisfaction, loyalty, retainage, and referral.  They are creating for themselves a competitive advantage. Their…

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